F&B Consulting

tomorrow Food: the art of bringing people together

Food has a simple yet immense power: the power to bring people together.

Pourquoi ? Car la restauration et le loisir lient un client à un lieu  & demeureront pour toujours des motifs de déplacement, de prolongation de visite.

Avec des marchés en perpétuelle ébullition,  de nouveaux concepts  qui émergent, des tendances qui évoluent, des secteurs qui se complexifient, une demande toujours plus exigeante & en recherche d'expériences, il est devenu complexe de calibrer son offre.

C'est notre métier chez Tomorrow Food : faire de la restauration & du loisir un atout pour chaque lieu, espace ou quartier avec une approche stratégique, locale, opérationnelle & sur mesure qui allie les expertises de l'exploitation et de l'immobilier.

A food court, a canteen, a restaurant, or a counter can transform a simple space into a vibrant hub. It is this conviction that guides our ambition: to unite through food, everywhere.

But to truly bring people together, we must first understand. Because no two places are alike, and because each space carries its own unique history, rhythm, and energy, we reject copy-paste models.

Our starting point is always the same: the place and its surroundings. The neighborhood, its uses, the people who pass through it, and those who live there.

Based on this, we develop a program and a concept that are deeply rooted in their local context, resonate with its inhabitants, and transform spaces into places where people naturally gather.

This is our philosophy: creating places that bring people together.

F&B consulting for real estate

image d'une ville

LOCAL AUTHORITIES, PROPERTY COMPANIES, OR DEVELOPERS: think about tomorrow's uses!

Every place has potential, energy, a story to be written. Our role is to reveal its strength, imagine its use, and build an F&B program that makes people want to linger. We support property companies, developers, urban planners, and local authorities in the strategic definition, programming, and enhancement of their assets. From vision to operation, we connect the project with the life it will host.

Our method:

1. Potential Study ‍

Evaluate a site's attractiveness and economic viability by identifying market opportunities suited to its environment.

2. Programming‍

Définir et structurer une offre cohérente (restauration, loisirs, usages) optimisée spatialement et économiquement pour maximiser la valeur du projet.Define and structure a coherent offering (food & beverage, leisure, uses) optimized spatially and economically to maximize project value.

Next steps: concept structuring, operator search, and/or performance review.

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our F&B consulting projects in REAL ESTATE

BOOM BOOM VILLETTE - APSYS

Paris's largest food market
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Embiez Island - Paul Ricard

Transformation of a retail outlet into three coherent entities
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LES TERRASSES DU PORT - HAMMERSON

A developing waterfront
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Hospitality F&B Consulting

image d'un néon

HOTELIERS, RESTAURANT GROUPS, LEISURE OPERATORS...: create tomorrow's F&B concepts!

Creating a concept is far from easy. Making it last, making it resonate, making it loved — that's an art.

Alongside restaurateurs, hoteliers, and operators, we envision, launch, and manage places that have both soul & structure. Places where every detail — from the menu to the lighting — tells a story. From conception to opening, from management to customer experience, we bring our operational expertise, our high standards, and our knowledge of the local and national market.

Our method:

1. Positioning Study‍

Déterminer le positionnement stratégique le plus pertinent pour une cellule ou un établissement à partir d’analyses locales et de données marché.Determine the most relevant strategic positioning for a unit or establishment based on local analyses and market data.

2. Concept Structure

Construire l’identité, la vision etles piliers stratégiques du concept afin d’assurer sa cohérence opérationnelle et expérientielle. Build the concept's identity, vision, and strategic pillars to ensure its operational and experiential coherence.

For the next steps: concept deployment, opening management, and/or performance review.

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our F&B consulting projects in HOSPITALITY

Hôtel Noucha - TERLIA

Paris, 75016
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GAMBLING - FDJ

Festive bistro co-created with FDJ
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hôtel Bolivar - Galia

PARIS, 75019
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Who is this for?

All public-facing spaces require a tailored approach and strategy regarding food and beverage services.
TRANSPORT HUB (TRAIN STATION, AIRPORT)
CITY CENTER & OUTSKIRTS
SHOPPING CENTER & RETAIL PARK
HOTEL & CAMPSITE
PARK & LEISURE ACTIVITIES
CULTURAL SPACE & MUSEUM
LIFESTYLE BRAND
RESTAURATEUR
Let's talk about your project

We were extremely pleased with the work performed. Tomorrow Food proved to be responsive, efficient, and proactive, demonstrating a deep understanding of F&B challenges. Their expertise was a real asset in moving our project forward.

Cécile Propowa - Director, Food & Beverage & Entertainment

Collaborating with Tomorrow Food means relying on a team of true food service professionals, highly knowledgeable about the Parisian and French market, and always ready to explore innovative approaches.

Stéphane Keulian - Food Business Leader, Ingka Centres

When managing the commercial offerings at French train stations, we sometimes need expert support. With its insight into F&B trends, its bold approach, and its commitment to simple, generous cuisine, Tomorrow Food helped us rethink what a significant part of station catering could be (and will be): regional cuisine, accessible to everyone, complementing local restaurant offerings and meeting evolving customer expectations. From menu development to artistic direction, Tomorrow Food assembled a complete and complementary team.

Adrien Lavayssière - Development Director at Retail & Connexion

Aiming to launch a retail-focused innovation lab offering food services, we approached Tomorrow Food in 2023. After several weeks of collaborative brainstorming, we conceived an original concept: Bistro Hasard, located near Saint-Lazare Station. Launched in April 2024, this establishment offers innovative gaming-themed experiences. This unique venture required a complete alignment of visions between Tomorrow Food and us, as well as unwavering mutual trust. By combining these two ingredients, we successfully developed a one-of-a-kind establishment that satisfies customers and is becoming a benchmark.

Rodolphe Barquin - Innovation Director, FDJ UNITED

From concept creation to detailed definition, the team demonstrated true professionalism, responsiveness, and valuable expertise. Communication was excellent within the project team and with our board. The financial figures were well-structured and consistent. The TFA team was attentive and willing to challenge themselves to bring our project to fruition.

Johan Matthieu - Development Project Manager at Center Park
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