Restaurant establishment consulting firm

Tomorrow Food supports investors, financial groups, and restaurant brands at every stage of purchasing and optimizing premises intended for restaurant operations. Our approach is based on a clever blend of location expertise, consideration of technical requirements specific to F&B, and a focus on profitability to ensure the sustainability and robustness of real estate assets.
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What is a restaurant location consulting firm?

A restaurant location consulting firm supports project developers, brands, and investors in all stages related to the selection, study, and enhancement of a location. Its role is based on a cross-cutting understanding of real estate challenges, technical constraints, and the actual operating conditions of a restaurant.

It analyzes the suitability of a site based on concrete criteria : pedestrian traffic, visibility, accessibility, commercial environment, and complementarity with neighboring businesses. These factors are then compared against the specific requirements of the F&B sector, such as extraction, ventilation, safety, accessibility, and premises compliance.

It also conducts feasibility studies to assess the potential revenue, seating capacity, space organization, and technical needs required for the operation. This approach helps secure the investment, refine the concept, and verify the alignment between the chosen location and the restaurant's business model.

Finally, it supports value creation by assisting with lease negotiation, optimizing occupancy conditions, monitoring fit-out work, and development strategy. The objective is to promote a coherent, operational, and profitable establishment, while enhancing the commercial or asset value of the site.

What is the mission of a restaurant location consulting firm?

A consulting firm studies the analysis of plots, site portfolios, leases, or real estate projects designed to accommodate a restaurant. We connect the site's characteristics, the technical standards required by an F&B establishment, and the economic fundamentals that determine its profitability.

The analysis is based on specific indicators: sector attractiveness, projected footfall, accessibility, orientation, visibility, commercial dynamism, and compatibility with the intended activity. Concurrently, we validate key aspects for restaurants: space utilization, setup conditions, fire safety compliance, accessibility for people with reduced mobility (PRM), and potential challenges related to layout.

We also address all contractual and financial aspects that can influence the viability of the operation: rent setting, lease terms, indexation clauses, distribution of charges, rights associated with the location, exit mechanisms, and the impact of these parameters on the future value of the site.

The analysis continues with an economic and operational study: estimation of potential revenues, space organization, operational capabilities, investment forecasts, risk identification, and development scenarios. This comprehensive overview facilitates decision-making between retaining, transforming, marketing, acquiring, or divesting a premises targeted for a restaurant.

Why consult a specialist restaurant location consulting firm?

We design

Location recommendations and layout solutions designed to connect the site, the restaurant concept, operational requirements, and target economics.

We offer

Occupation strategies and utilization models that optimize visibility of the location, streamline the customer journey, improve space profitability, and enhance per-square-meter performance.

We introduce

Market analysis methods and quantitative tools, based on the analysis of foot traffic, customer behavior, average spend, and the competitive landscape.

We take

Considering seasonality, customer profiles, consumption habits, and local usage patterns to assess the site's true operational potential..

We integrate

Tracking systems, commercial lease analyses, cost forecasting models, and a precise evaluation of anticipated investments to anticipate all parameters affecting profitability..

We innovate

By developing F&B repositioning strategies to strengthen the site's economic appeal and increase its potential for operation.

Our Projects

ARCHIPEL - NHOOD

A food hall and a festive rooftop
voir tout

Alesti Brasserie

Brasserie 2.0 on the Boulevards
voir tout

CAFÉ NEON

Urban Canteen, Café Néon Spirit
voir tout

Les Deux Magots Counter

A modern counter in Saint-Germain
voir tout

Who might need restaurant setup advice?

Real estate developers & investors

Adding a restaurant space to a real estate development offers new opportunities, creates value, boosts foot traffic, and stabilizes profitability for the overall project.

 

Leisure Sector Organizations

Museums, entertainment centers, and tourist sites benefit from developing a coherent F&B offering to enrich visitors' experience and diversify their revenue streams.

 

Station & Airport Operators

Integrating relevant food service concepts streamlines traffic flow management, reduces customer waiting times and enhances the appeal of transport sites.

 

Hotel Industry Players

Implementing food services tailored to hotel guests improves customer satisfaction, elevates the offering's positioning, and maximizes the overall perceived value.

Why work with Tomorrow Food consulting firm to establish your restaurant?

On-the-ground expertise

The Tomorrow Food team is proficient in real estate and food service matters : flow analysis, opportunity identification, technical analysis, regulatory analysis, and legal monitoring, to support all decisions in the early stages of a new establishment project.

 

From site identification to final validation, we:

  • Structure your approach,
  • We supervise the analyses,
  • We ensure consistency between real estate aspects, economic challenges, and F&B constraints.

This process allows us to identify key challenges, prioritize actions, and secure decision-making.

 

Major Projects

For major projects like the food courts located in large areas, or upscale hotel restaurants or even F&B&E operations integrated within vast real estate developments, Tomorrow Food advises on complex structures, requiring a precise understanding of the site, its uses, and the specific constraints inherent to each project.

Our multi-sector expertise, bridging real estate and operational dimensions, enables us totailor the support to the size of the operation, its context, the desired ambitions, and technical specificities encountered.

Nous avons été pleinement satisfaits de la mission confiée. Tomorrow Food s'est montré à la fois réactif, efficace et force de proposition, avec une véritable maîtrise des enjeux F&B. Son expertise a été un réel atout pour faire avancer notre projet

Cécile Propowa - Directrice Food & Beverage & Entertainment

Collaborer avec Tomorrow Food, c est s appuyer sur une equipe de vrais pro de la restauration, tres au fait du marche parisien et francais et toujours prets a explorer des approches inedites.

Stéphane Keulian - Food Business Leader Ingka Centres

Quand on gère l’offre commerciale des gares de France, on a parfois besoin d’appuis experts. Avec son recul sur les tendances F&B, son audace et son attachement à la cuisine simple et généreuse, Tomorrow Food nous a accompagnés pour repenser ce que pourrait être (et sera) en partie la restauration en gares: une cuisine de terroir, accessible au plus grand nombre, qui complète l’offre de restaurant du quartier et répond aux attentes évolutives des clients. Du menu à la direction artistique, Tomorrow Food a réuni une équipe complète et complémentaire

Adrien Lavayssière - Directeur du Développement chez Retail & Connexion

Souhaitant lancer un laboratoire d’innovation orienté Retail et proposant une offre de restauration, nous nous sommes rapprochés de Tomorrow Food En 2023. Après quelques semaines de réflexion en commun, nous avons imaginé un concept original : le Bistro Hasard situé à proximité de la Gare Saint-Lazare. Lancé en avril 2024, cet établissement propose des offres innovantes autour du jeu. Cette aventure originale nécessitait une communauté complète de visions entre Tomorrow Food et nous, ainsi qu’une confiance mutuelle sans faille. En réunissant ces deux ingrédients, nous avons réussi ensemble à développer un établissement unique en son genre, qui satisfait la clientèle et qui s’impose comme une référence.

Rodolphe Barquin - Direction Innovation FDJ UNITED

De la création du concept à sa définition dans les détails, l'équipe à démontrer un vrai professionnalisme, une réactivité et un savoir faire précieux. Très bonne communication au sein de l'équipe projet ainsi qu'avec notre board. Éléments chiffrés ont été bien construit, cohérents. L'équipe TFA a été a l'écoute et a su se remettre en question pour faire aboutir notre projet.

Johan Matthieu - Chef de projet développement chez Center Park
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